Museum Studies Seminars
''Communication Oriented Museums''
AKBANK SANAT & ICTOP

Akbank Sanat Celebrates International Museum Day and 50TH Anniversary of ICOM-ICTOP

"Communication Oriented Museums” which are organized by Akbank Sanat in collaboration with ICOM-ICTOP (International Council of Museums - International Committee for the Training of Personnel) dedicated to International Museum Day 2018 and 50th anniversary of ICTOP which encourages and promotes museums related training programmes at diverse levels in all regions of the world.

2018 International Museum Day’s theme ‘Hyperconnected Museums: New Approaches, New Publics’ makes reference to communication oriented museum concept and underlines the developing new technologies. Museums which are able to establish sustainable communication with their inner and exterior environments are defined as “communication oriented museums”. Individuals, and mass has become the priority of museums within this approach has been guiding museology for over half a century. Today’s dynamic museums are organizations which question traditional methods without denying technology with the purpose of becoming integrated with their visitors, reevaluate and develop these and create agendas which produce strategies and make it possible to reach wide masses through their exhibitions, educational programs and activities. But what kinds of methods do these museums follow while capturing this dynamism? What changes in museums does this communication oriented approach require? In the face of the speed of communication technologies, how do museums position themselves? These issues related to museum communication will be addressed and discussed without denying the new conditions created by technology, taking the communication oriented side of museology in Communication Oriented Museums Seminars.

Within this scope, the issues to be addressed in "Communication Oriented Museums" Seminars, will be the change in the museum experience; marketing strategies in museums; participatory approaches of museums; use of social media by museums, and communication concept in museums related trainings/professional development.

About ICOM - ICTOP

ICOM's International Committee for the Training of Personnel (ICOM-ICTOP) was founded in 1968, among the first of the ICOM International Committees, and in 2018 it celebrates 50 anniversary. ICOM-ICTOP mission is to encourage and promote museums related training programmes at diverse levels in all regions of the world, foremost at universities. Further and equally important ICOM-ICTOP supports training programmes for all museum workers as part of a life long education and professional development whether by associations, institutions or other delivery agencies. In cooperation with other partners (e.g. national and international ICOM committees, museum associations, universities, government agencies etc.). ICTOP develops professional standards which will prepare museum workers for the future institutional challenges. ICTOP supports the idea that education and training is the precondition of good practice and professional directions for museum sector.

ICOM-ICTOP is pleased to speak of its decades long contribution to the professional development of museums and heritage and the educational preparation of professionals working around the world. ICOM-ICTOP organizes activities at various locations around the World in an attempt to represent the diverse international museum community. It also advises on matters related to professional development such as guidance on jobs, curriculum, salaries and human resources and case studies of museum staff trainings.